About us

Benevolence:  the disposition to do good.

“We make a living by what we get. We make a life by what we give.” ― Winston S. Churchill

We started Benevolence LA to make it easier for us all to be generous. We’ve connected something we are already buying with something you we want to do more -- giving back.

Do you know that on average Americans give 2% of their income to charity. This means we, as a culture, are leaving a lot of happiness on the table. If Churchill is right, the simple act of giving plays a huge part in bringing meaning to our lives.

Every Benevolence LA product has a story.  Every purchase gives back.

Benevolence LA is an integrated, simple, fun, fashionable, and effective way to give.  Each of our products are connected to a specific and attainable charitable cause.  Check out our first charity partner: hands4others.org.

When you wear your necklace, when you tell your friends about the meaning behind it, you play a part in the Benevolence movement.  You give by buying. You give by wearing. In fact, if you want a necklace but can’t afford it right now, we’d love to hear from you.  Please email us on our contact form and we would love to find a way to get you a necklace.